The Benefits of Digital Publications
What is a Digital Publication and why do I need one? Is your business struggling to stay ahead in the ever-changing digital landscape? Want to reach your tech-savvy audience on their level? If so a...
View ArticleWhy It's Better to Hire a Local Graphic Designer
Whatever business you have, there is always a need for a quality Graphic Designer. Whether it is for your business logo, promotional posters, brochures or even for letterheads. Finding a Graphic...
View ArticleThe New Year is a Great Time to Review your Marketing Collateral
2014 is almost over! It's very easy to become complacent at this time of year, as we look forward to some much anticipated time off. While holiday planning may be at the top of your priority list, make...
View ArticleHow to get Better Results with Beautiful Graphic Design
The world of business has changed. With more and more small businesses opening each day on the Gold Coast, it's a competitive market. So how can you promote your business successfully in this...
View ArticleOnline Graphics: How Do I Know if I Can Use Them?
Nowadays, one of the most common places to source online images for your business is online. The internet is brimming with millions of online images, which you can use for your business or marketing...
View ArticleIntroducing Pantones Colour of the Year 2015-MARSALA!
Pantone have announced the Colour of the Year, and this year it is Marsala. A dark red-brown colour which is similar to the wine from which it gets its name. It's quite subdued compared to last...
View ArticleThe importance of having a Graphic Design Portfolio
Never hire a graphic designer that does not have a portfolio to show you. Every graphic designer should have a portfolio of their work. It should include samples of the kind of design (i.e....
View ArticleThe Best Way to Rebrand Your Business with Graphic Design
With the constant changes in the business world, it is important to adapt, evolve and change with the times. The process can sometimes involve rebranding your business in order to reinvigorate a stale...
View ArticleThe Importance Of Using Professional Online Banners for Facebook and Websites
If you're using Facebook for your business, chances are you're aware of the importance of regularly posting updates and interacting with your existing and potential customers or clients. As these...
View ArticleWork Life Balance-Introducing BizLife Magazine
Is your work and life balance working for you? Do you enjoy what you do? Are you allowing enough time for you? The answer to these questions can be confronting for some. Many of us are great at work...
View ArticleDigital and Offset Printing
Not every graphic designer will offer print services. A small graphic design company may not have the equipment to offer print services directly. In that case, you may need to find a separate printer...
View ArticleWhat is a Digital Publication?
Digital Publications are 'online publications'. You can access them through desktop computers, iPad/ iPhone and android devices. With the technology moving as quickly as it does, then it's important...
View ArticleThe importance of using the right graphic design software
Your graphic designer should be well experienced in all the relevant programmes, and they need to be able to use the latest updated versions of these products. Many designers prefer to use industry...
View ArticleTypes of Graphic Designers
You need to make sure that you find the right graphic designer for the right job. There is no point hiring a specialist logo designer when you want a specialist in web graphic design. They may be...
View ArticleGraphic Design Pricing
It's essential to find out what you are paying for, and how. Is your designer quoting you a fixed price? Per project? Per hour? How many rounds of proofs are included? Now that you have established...
View ArticleManaging Graphic Designers
It's essential that the designer you are working with can meet your deadlines. You need to know that you and your designer are working to the same schedule and that they can meet deadlines as they...
View ArticleHow the online world has changed how we do business
Prior to digital technology, if you wanted to start a business, you had to buy or rent a shop or office space, place adverts in local papers and pray that the customers would find you. Then the...
View ArticleWhy different print finishes have an impact on finished graphic design material
You're a business on the Gold Coast and need some promotional material. You've got your graphic design settled on, and everything is spell-checked and ready to go. All you need to do now is print...
View ArticleThe Importance of Regular Communication with Your Clients
When you spend time creating a product or service, you would think it could sell itself. Simply add it onto your website, sit back and watch it sell out with no further intervention from you, right?...
View ArticleWhy Refreshing Marketing Collateral Can Help Your Business
Why Refreshing Marketing Collateral Can Help Your Business Has your business been turning over less profit than usual? Are you having trouble attracting new customers? According to the old saying, a...
View ArticleCreating Emotion through Strong Graphic Design
With so many businesses flooding the market, one way to stand out and be noticed is through Graphic Design. Strong Graphic Design can encourage discussion and sharing, along with creating repeat...
View ArticleDesigning the WOW Factor
Design is the silent but effective partner to your business communications. The right design should encapsulate the essence of your brand, reinforce what makes you special and have a vibe that really...
View ArticleFirst Impressions Count
First impressions count and we all make snap judgements so if you have a message to get across to your audience, you don't have long to make it count. It used to be said that we have just a few...
View ArticleFour Great Reasons why your Business Facebook Page needs a Facelift
Facebook is home to more than 1.4 billion active users each month, so having a Facebook Page for your business is a smart move. For many companies though, a Facebook page seems to be a set and forget...
View ArticleTwo Things to Consider Before you Design for Print and Online
Designing for online requires a very different skill than designing for print. There are two main differences between the two mediums and getting it right increases the effectiveness of the campaign...
View ArticleCatalogue Publications - Print or Digital (or Both)?
Most businesses these days have an online presence, and many also continue to have a printed display in the form of catalogues, brochures, flyers and newsletters. Last year, catalogues alone reached...
View ArticleHow to Write a Great Design Brief
We're often asked by our clients exactly what information we need in order for us to start work on a project so we thought it would be a good idea to give some tips on how to write an effective design...
View ArticleWho Owns the Copyright to My Business Artwork?
So, you've hired a graphic artist to design your business logo and artwork for brochures and marketing collateral; you pay them for their time and efforts, but do you actually know who owns the rights...
View ArticleWhat You Should Know About Your Graphic Designer... TIP #1
Tip #1. What Design Software Do You Use? Your graphic designer should be experienced in all relevant programmes, as well as using the latest versions of these products. Professional graphic designers...
View ArticleHaven't refreshed your brand in the past two years? It's critical to do so...
While refreshing your brand or marketing material should not undertaken without a reason, there's one very critical reason - If you go too long without a change in your marketing material, it will...
View Article7 Must Know Design Techniques for Publication Success
1. Understand your target market. The first thing to do before you spend any time planning your publication is to make sure you understand your target market. Possibly one of the worst things you can...
View ArticlePrint Marketing is Alive and Thriving!
We've been working on far more brochure and catalogue projects this quarter for clients who understand the benefit and importance their printed brochure plays in marketing their products and services....
View ArticleWhy your brand is so much more than your logo
That small image that graces the top of your website and tells visitors what your business is about. It may be small, but it is quite a big deal. It has the responsibility of representing your brand,...
View ArticleQuality graphic design can help you stand out.
There is so much noise when it comes to advertising, and it can be easy to feel lost in the crowd when it comes to getting your business in front of your clients. According to the Yellow Social Media...
View ArticleTop 3 Tips to Creating a Great Capability Statement
A great capability statement could be the difference between your business winning the next tender or missing out to a competitor. Capability statements are an essential sales tool and a chance to...
View ArticleThe top 5 reasons why businesses are choosing professional digital brochure...
Leaving no stone unturned in a forever evolving digital environment is critical. Currently, many businesses are making more sales and acquisitions online than ever before. As a result, digital...
View ArticleTop 3 Benefits of Keeping Consistent With Online Branding
If you have a business that has an online presence, you’ll know that consistent online branding is key to growing your brand awareness, improving your conversion rate and building trust between your...
View ArticleA Guide to Digital Design Services
Digital design services are becoming increasingly important to attract and maintain online customers. Discover what digital design is and how it can help your business to grow.
View Article5 Top Tips To Successful Trade Booth Design
Your trade show booth will be seen by visitors long before they approach, so it’s imperative you grab their attention in a positive way and make a good first impression. Investing the time to...
View Article7 Top Tips To A Successful Exhibition
Are you planning to have a display at an upcoming exhibition to promote your business? Read on to discover our 7 top tips to a successful exhibition event to make sure you are setting your business...
View Article5 Handy Tips For Travel Friendly Trade Show Products
If you're frustrated with excess baggage costs, we can provide products suitable for onboard luggage or to take in your suitcase to remove your stress and save you $$! 1. EC BANNER An exceptional...
View ArticleTop 5 Benefits of Using Professionally Designed Media Walls At Your Next Event
Professional media walls showcase your business with stunning print and eye-catching graphics. Discover the top 5 benefits of using a graphic designer for trade show booth design.
View ArticleTop 7 Reasons Why Businesses Are Choosing Digital Business Cards
Digital business cards are quickly taking over as the preferred method of sharing business information and contact details with potential clients. Also known as digital tapped plastic business cards,...
View ArticleEC Banner vs. Pull Up Banner
EC Banner vs. Pull Up Banner – Which One Is Right For You? When it comes to an EC banner vs. pull up banner, you may be wondering which one is right for you and your advertising needs. Read our blog...
View ArticleWhat Is The Difference Between Branding Design & Graphic Design?
Logos, banners, business cards, website design – these are the things that most people think of when they hear the words ‘graphic design’ and ‘brand design’. But do you know the difference between...
View ArticleWhy Is It Essential To Do Your Research Before Choosing Branding Colours?
The right branding colours can make or break your brand. Choosing the right combination and incorporating colour psychology into the decision can drastically increase your brand recognition while...
View ArticleThe Brisbane Pet Show Graphic Design Case Study - Cat Specialist Services
When it comes to graphic design for The Brisbane Pet Show, you need promotional material that’s attractive, professional and consistent to stand out from the crowd. VB Designs are a pet expo designer...
View ArticleWholesale Food Group: A Case Study
In manufacturing, professional graphic design is key to standing out in a saturated marketplace. Discover the power of exceptional marketing materials with our case study on a recent VB Designs...
View ArticleTop 7 Tips For Successful Brochure Design
A professional brochure design can drastically improve your marketing reach and engagement through quality visuals and messaging that strengthen your brand. But it takes more than just the right...
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